Getting your questions ready
Getting your questions ready
Beat the crowd
10 questions No timer
49 free Target trivia questions with answers — trivia quiz, new questions added Aug 2026.
40 free Target trivia questions with answers. Target is the discount store people pretend is a boutique, and there is a real history behind the joke: a Minneapolis dry-goods company started beside a burned-down church, a discount spin-off deliberately named to hide its parentage, a mascot played by a rotating cast of female bull terriers, and a run of designer collaborations that made 'cheap chic' a thing. This quiz covers the founding and the Dayton family, the logo and the dog, the store formats from SuperTarget to CityTarget, the REDcard, the Starbucks counters, the 2013 data breach, the two-year Canadian disaster, the sports naming rights and the odder corners like Target's forensic labs. About a third of the questions are easy for anyone who shops there; the rest suit a retail buff. Every answer has been checked against a primary source, mostly Wikipedia's Target articles, and each question shows its citation.
30 of 49 questions with answers and explanations. Play the quiz
Q 01In which city is Target Corporation headquartered?
Minneapolis
Target Corporation is headquartered in downtown Minneapolis, Minnesota, where its corporate campus houses roughly 6,000 office employees.
Q 02What is the name of Target's dog mascot?
Bullseye
Bullseye, the white dog in Target's commercials, first appeared in the 'Sign of the Times' television campaign and has since been played by several look-alike dogs.
Q 03Target's canine mascot is what breed of dog?
Bull terrier
Target's mascot is a white bull terrier; several look-alike dogs share the role, and the red rings around one eye are applied with non-toxic make-up.
Q 04Where and when did the first Target store open?
Roseville, Minnesota, 1962
By the end of that first year there were four stores, all in Minnesota; the original site is now a SuperTarget.
Q 05Target began as a discount offshoot of which Minnesota department-store company?
Dayton's
Target was created as the discount division of Dayton's; the department-store company merged with Hudson's in 1969 to form the Dayton-Hudson Corporation.
Q 06Why was the new discount chain given a name and logo unconnected to the company that owned it in 1962?
To hide its department-store roots
The owners wanted shoppers not to connect the discount chain with their upscale department stores, so publicity director Stewart Widdess coined the unrelated name 'Target' to hide its department-store roots.
Q 07The company that became Target was founded in 1902 under what name?
Goodfellow Dry Goods
Goodfellow Dry Goods was the downtown store George Dayton acquired in 1902; it was renamed for him in 1903 and grew into the department-store chain that later launched Target.
Q 08What does Target call its customers?
Guests
Target calls its shoppers 'guests'; in the same vocabulary, store employees are 'team members' and their supervisors 'team leaders'.
Q 09Which Italian fashion house's 2011 Target collaboration overwhelmed Target.com on launch day?
Missoni
Missoni for Target launched on September 13, 2011; demand crashed Target.com for much of the day and most of the collection sold out within days.
Q 10Which architect designed the Washington Monument's restoration scaffolding, then Target's first designer line in 1999?
Michael Graves
Michael Graves, the architect behind the monument's much-praised scaffolding, launched a Target housewares line of teakettles and toasters that began the chain's 'cheap chic' designer strategy.
Q 11Target's slogan pairs 'Expect More' with what?
Pay Less
'Expect More. Pay Less.' has been Target's slogan since 1994, summing up its pitch of trend-forward merchandise at discount prices.
Q 12What discount did Target's REDcard introduce on every purchase in 2010?
5%
The 5% discount launched in October 2010 and carried over to the renamed Circle Card; the debit version pulls straight from a checking account, and TD Bank issues the credit cards through 2030.
Q 13Roughly how many customers were affected by Target's December 2013 data breach?
Up to 110 million
Up to 110 million people were hit: about 40 million card numbers plus personal data on up to 70 million more; the chief information officer resigned the following March.
Q 21Target Field, opened in 2010, is the home ballpark of which Major League Baseball team?
Minnesota Twins
The Minnesota Twins moved into Target Field, an open-air ballpark in the city's North Loop warehouse district, in April 2010 after 28 seasons indoors at the Metrodome.
Q 22In 2018 Target opened its first store in which state, the last without one?
Vermont
Vermont was the final state to get a Target; the first opened in South Burlington in October 2018, completing the chain's presence in all 50 states.
Q 23Which department-store chains did Target Corporation sell off in 2004 to focus on its discount stores?
Marshall Field's and Mervyn's
Q 14Target expanded into which country in 2013, only to close all 133 stores by April 2015?
Canada
Target Canada opened its first stores in March 2013 and was gone within two years; the exit cost the parent a pre-tax writedown of about $5.4 billion.
Q 15Which coffee chain's counters became a Target fixture through a partnership expanded in 2003?
Starbucks
Starbucks cafés inside Target are licensed stores staffed by Target employees rather than Starbucks baristas, which is why they sit under Target's roof at the store entrance.
Q 16Which pharmacy chain bought Target's in-store pharmacies and clinics in 2015 for about $1.9bn?
CVS Health
CVS Health paid about $1.9 billion for Target's roughly 1,660 pharmacies and 80 clinics, rebranding them as CVS Pharmacy and MinuteClinic.
Q 17The first SuperTarget hypermarket, with a full grocery department, opened in 1995 in which city?
Omaha, Nebraska
The first SuperTarget opened in Omaha, Nebraska, in 1995, adding a full grocery department to the larger 'Target Greatland' format the chain had introduced in 1990.
Q 18Target's grocery-expansion store prototype introduced in 2008 was called what?
PFresh
PFresh, piloted in 2008 and rolled out from 2009, added open-air coolers of fresh produce, meat, dairy and baked goods to ordinary Target stores that lacked a full grocery department.
Q 19Which grocery-delivery start-up did Target acquire in December 2017 for more than half a billion dollars?
Shipt
Shipt, founded in Birmingham, Alabama, in 2014, cost Target $550 million and was kept running as a wholly owned subsidiary under its own brand.
Q 20Target owns the naming rights to the home arena of which NBA team?
Minnesota Timberwolves
Target Center, home of the Minnesota Timberwolves since it opened in 1990, carries the retailer's name; the WNBA's Minnesota Lynx play there too.
Marshall Field's went to May Department Stores; Mervyn's fetched $1.65 billion from an investor group.
Q 24A 2012 New York Times story revealed Target's data model spotted a customer was what before her father knew?
Pregnant
Target's purchase model flagged the teenager as pregnant; her father complained about the baby-product coupons, then apologised after learning she really was expecting, as Charles Duhigg's 2012 story recounted.
Q 25A 2006 Washington Post report revealed Target runs two of what unusual facilities?
Forensics laboratories
Target's two forensics laboratories, in Las Vegas and its home city, take on work for outside police forces and have helped the FBI, Secret Service and ATF with cases unrelated to shoplifting.
Q 26Which online retailer ran Target.com's fulfilment and customer service until 2011?
Amazon
Amazon hosted Target.com and handled its orders and customer service for most of a decade; Target relaunched on its own platform on August 23, 2011.
Q 27Some Target stores near major airports have what painted on their roofs?
The bullseye logo
Target paints its bullseye logo on the roofs of stores under airport flight paths so passengers spot it from the air; the Inglewood store near LAX has one formed from solar panels.
Q 28What was Target's first in-house charge product, launched in 1995, called?
Guest Card
The Target Guest Card, launched in 1995, was the chain's own store credit card; a Target Visa followed in 2001 for shoppers who preferred a bank card.
Q 29Which retailer offered to buy Target's parent company for $6.82 billion in the 1990s and was rebuffed?
J. C. Penney
J. C. Penney's unsolicited $6.82 billion bid in 1996 was rejected as too low by Dayton-Hudson, then the fourth-largest US retailer to Penney's fifth.
Q 30Target's parent gained the 'Hudson' half of its 1969 name by merging with a department store from which city?
Detroit
Detroit's J. L. Hudson Company, whose downtown flagship was one of the world's largest department stores, merged with the Dayton Company in 1969 to form the Dayton-Hudson Corporation.