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50 free Company Slogans trivia questions with answers — pop culture quiz, new questions added Aug 2026.
43 free Company Slogans trivia questions with answers. Company Slogans trivia lives in two places on BrainPickle. This page is the shorter set; the main quiz is Slogan trivia, with our deepest question pool on the topic and a source behind every answer.
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Q 01Dan Wieden said Nike's 'Just Do It' (1988) was inspired by the last words of which death-row inmate?
Gary Gilmore
Gilmore had said 'Let's do it' before his 1977 execution; over the next decade Nike's share of the US sports-shoe market went from 18 to 43 percent.
Q 02Which copywriter wrote 'A Diamond Is Forever' for De Beers in 1947?
Frances Gerety
She worked at N. W. Ayer & Son and reportedly scribbled the line late one night before bed.
Q 03Which fast-food chain's 1984 commercial had Clara Peller demanding 'Where's the beef?'
Wendy's
Walter Mondale used the line against Gary Hart in a Democratic debate a few weeks later, and it helped him win the nomination.
Q 04Which future blockbuster director made the first 'Got Milk?' commercial in 1993?
Michael Bay
The agency Goodby Silverstein & Partners initially thought the phrase was lazy and ungrammatical; the milk-moustache celebrity ads followed from 1995.
Q 05Apple's 1997 campaign with the 'Crazy Ones' ad is widely read as a rejoinder to which rival's one-word slogan?
IBM's 'Think'
Steve Jobs insisted on 'different' rather than 'differently' so it sounded like 'think big'; the 'Crazy Ones' ad won an Emmy.
Q 06McDonald's 'I'm Lovin' It', launched in 2003, was created by an agency in which country?
Germany
Heye & Partner of Unterhaching wrote it as 'Ich liebe es'; it was McDonald's first global campaign, and Justin Timberlake sang the jingle.
Q 07Which car-rental company adopted the motto 'We Try Harder' in 1962 to make a virtue of being number two?
Avis
It lasted 50 years before being replaced in 2012 with 'It's Your Space'.
Q 08The 1959 "Think Small" campaign, Advertising Age's best of the 20th century, sold which car?
The Volkswagen Beetle
Doyle Dane Bernbach's Helmut Krone and Julian Koenig used a tiny picture of the car and acres of white space, the opposite of Detroit's ads.
Q 09L'Oréal's slogan 'Because I'm Worth It' was written in 1973 by which McCann copywriter, then aged 30?
Ilon Specht
It later became 'Because you're worth it' and, from 2009, 'Because we're worth it'.
Q 10'Have a Break, Have a Kit Kat' was written in 1957 by Donald Gilles at the London office of which agency?
J. Walter Thompson
The bar itself was launched by Rowntree's of York in 1935 as Rowntree's Chocolate Crisp.
Q 11Which candy has promised since 1949 that it 'melts in your mouth, not in your hand'?
M&M's
The two Ms are Forrest Mars and Bruce Murrie; the US Army was the first big customer because the shell kept chocolate edible in the tropics.
Q 12'It's Finger Lickin' Good' was trademarked not by Colonel Sanders but by which first franchisee?
Pete Harman
Harman opened the first Kentucky Fried Chicken franchise in South Salt Lake in 1952; the trademark lapsed in the US in 2006.
Q 13'The Ultimate Driving Machine' was coined by the North American arm of which carmaker in 1974?
BMW
The rest of the world gets the German 'Freude am Fahren', 'sheer driving pleasure', standardised in 1972.
Q 21'Eat Fresh' is the slogan of which chain, founded in Bridgeport, Connecticut in 1965?
Subway
It started as Pete's Super Submarines, and its $5 footlong promotion ran from 2008 to 2018.
Q 22Verizon's 'Can you hear me now?' actor became a spokesman for which rival in 2016?
Sprint
He returned to Verizon ads in 2025 in a spot with Buzz Aldrin.
Q 23The jingle 'Like a good neighbor, State Farm is there' was written in 1971 by which pop singer?
Barry Manilow
He also wrote the Band-Aid and Kentucky Fried Chicken jingles; Weezer covered the State Farm tune in 2011.
Q 14Audi's slogan 'Vorsprung durch Technik' translates as what?
Progress through technology
It has been used since the early 1970s and even turns up in a U2 lyric.
Q 15Which company settled a $13 million lawsuit in 2014 over its claim to 'give you wings'?
Red Bull
The Austrian drink, launched in 1987, was based on the Thai energy drink Krating Daeng.
Q 16'The Breakfast of Champions' was first written in 1927 on a cereal-box sketch for a Minneapolis ballpark. Which cereal?
Wheaties
Lou Gehrig became the first athlete on the box in 1934; Michael Jordan holds the record with 18 appearances.
Q 17Maxwell House long claimed its 'Good to the Last Drop' slogan came from a remark by which US president?
Theodore Roosevelt
The company later admitted the line was written by General Foods executive Clifford Spiller; the coffee is named for a Nashville hotel.
Q 18The five-note 'bong' that accompanies 'Intel Inside' was composed in 1994 by which Austrian musician?
Walter Werzowa
The campaign began in 1991 with Intel paying PC makers to put the sticker on their machines.
Q 19The Nokia ringtone is a snippet of 'Gran Vals', a 1902 guitar piece by which composer?
Francisco Tárrega
It debuted as a ringtone on the Nokia 2110 in 1994, alongside the 'Connecting People' era.
Q 20Which candy's 'Taste the Rainbow' theme was created by the New York agency D'Arcy Masius Benton & Bowles?
Skittles
The surreal ads that followed became a genre of their own.
Q 24Which insurer's ads feature a Cockney gecko and the line 'so easy, a caveman could do it'?
GEICO
The company, whose name stands for Government Employees Insurance Company, spent over $1.1 billion on ads in 2012 alone.
Q 25Snap, Crackle and Pop, the mascots of Rice Krispies, were drawn in the 1930s by which illustrator?
Vernon Grant
A fourth brother, Pow, appeared briefly in the 1950s to promote the cereal's nutrition.
Q 26Alka-Seltzer's 'Plop, plop, fizz, fizz' jingle was written by Tom Dawes, formerly of which 1960s band?
The Cyrkle
The brand's mascot Speedy, introduced in 1951, appeared in more than 200 commercials.
Q 27The 'Tastes Great! Less Filling!' ads sold which beer?
Miller Lite
Launched nationally in 1975, it was the first successful mainstream light beer, and the ads paired ex-athletes with Rodney Dangerfield and Mickey Spillane.
Q 28Which voice actor delivered Tony the Tiger's 'They're Gr-r-reat!' from 1953 until 2005?
Thurl Ravenscroft
He also sang 'You're a Mean One, Mr. Grinch'; Tony was named after an ad executive called Raymond Anthony Wells.
Q 29The pink drum-beating Energizer rabbit was created as a parody of which rival's mascot?
Duracell's drummer
Duracell's drumming bunny dated to 1973; ironically Energizer sales fell during the campaign because people still associated pink rabbits with Duracell.
Q 30'Maybe she's born with it. Maybe it's Maybelline' debuted in which year?
1991
CBS Outdoor once called it the most recognisable strapline of the past 150 years; the brand is named after founder Thomas Williams's sister Mabel.